Thursday, April 12, 2012

10 Ways to Get Your CV Noticed


Over the past few months I have been giving advice on executive CV’s and how to improve them. What I’ve learnt is that just because you earn a six-figure salary shouldn’t assume you have a great resume – in fact in some cases, these have been the worst!

The resume is a sales tool – it is a preview document with the aim of winning an interview so you can provide more information, demonstrate competencies and ultimately win the job.  The resume is not a document to tell the interviewer everything about you.  It’s a preview, a summary and a taste of what you have to offer.

My quick tips to a winning CV include:

Short & sweet – maximum 5 pages in my opinion is enough to demonstrate skills, experience, competencies and achievements. Anything longer tends to suggest waffle and giving away too much information ie: there is no reason left to interview you as you have already told us everything! Use a crisp font size and type, use dot points and short sentences.

Sections – a good resume will be divided into key areas such as personal details, career statement/overview, career summary, experience and achievements, qualifications and awards.  Avoid long narratives about going back to your very first job – keep it relevant and current.

Dates – a resume without specific dates (months and years) is frustrating, as we can’t determine length of service in each role.  Being clear about employment dates and gaps is critical in producing an honest and up to date document.

Achievements – including key achievements in each role demonstrates you have performed well in the role and what you contributed in your time there. Where possible use as many facts and figures as possible such as sales results, cost savings etc.

Company descriptions – not everyone has worked with high profile brand names like Coca Cola or Google so I always recommend 2 – 3 sentences saying who the company is, the turnover of the organisation, the industry, number of staff etc. Any information that makes it easy for the reader to make a connection and understand the type of organisation that you have worked for.

Referees – to include or not to include? You will get different advice on this one, but in my opinion you don’t need to include them as I always ask for them at the interview.  You could always have them on a separate piece of paper and bring them to the interview.  The referees are not always relevant and I like to be more specific about who I would like to talk to eg: direct reports or team members or clients, depending on the role and the requirements. 

Reasons for leaving – including these explanations at the end of each role can give some context to career moves and also demonstrates motivations for particular changes.  It also gives you an opportunity to explain shorter stints or unfavourable roles (just remember not to be negative).

Covering letter – is essential, even if an advertisement says ‘send your CV’ not an application letter.  Most Recruiters will read a covering letter first and we look for simple things like have you addressed it correctly to us by name (and spelt correctly!) and why you have applied for this job and not the other 100 in the market.  This motivation for applying can be a make or break reason for getting through to first round interview.

Opinion vs. fact – try and avoid as much opinion as possible in a CV. For example saying you are a great communicator, you have fantastic attention to detail and you are a gun negotiator can come across as self-promoting. Of course you are going to say these things about yourself – prove it in facts instead.  For example, list a significant negotiation that you won and what was the outcome or quote a referee.  This way you are still demonstrating your success and competency without the ego attached to it.

Positions – remember that titles are funny things and in different organisations they do describe different roles.  Helping to clarify levels and seniority can be achieved through showing your direct report eg: Reported to: Chief Executive Officer and also showing who reports to you eg: 6 Team Managers, 32 staff. 

Remember that just by looking at a piece of paper, we can’t tell exactly what your strengths, weaknesses, significant competencies and motivations are. The resume has to give us a taste so we pick up the phone to invite you for a face to face where you can then demonstrate these in a verbal context. Too often resumes become versions of war and peace and you loose the reader by confusing them with too much irrelevant data and information that takes away from your core skills, experience and achievements.

Getting your CV noticed is like hearing someone speak at a conference – you want it to be concise, informative, entertaining and relevant with real stories and information.  


Nicole Underwood understands what it takes to create, build and grow a successful business. The essential ingredient is recruiting, engaging and retaining people. Great people. Top talent. High performers. As a previous finalist in the prestigious Telstra Business Women Awards, a regular blogger and entrepreneur, Nicole works with organisations to improve through results through hiring and keeping the right people.



Sunday, April 1, 2012

Dealing with Conflict Podcast


Not Seeing Eye to Eye with Your Employee's on Training?


Why people do and don’t want to embrace workplace learning
The idea that training is an essential ingredient of a successful organisation can be a surprisingly hard message to sell.  People resist because of previous bad training experiences (‘waste of time’), the time to be invested and an ever increasing focus on fitting in more work with short term deadlines – often at the expense of the longer term. It’s a challenge that trainers and learning/development managers need to fully understand.

Reasons why training is not embraced:
1.   Boredom.
This is by far the most common complaint. And the cause is trainers that either deliver under-stimulating material, or deliver appropriate material but in an under-stimulating fashion. Trainers need to be aware that delivery and content need to be matched to the individual’s or group’s needs and interest.

2.   Audience already has the skills being taught
Although this is a common complaint it’s not always true. Sometimes it’s the people that are the least interested that need the training the most. Once again the trainer must really understand the audience’s needs. Covering old material is a huge turnoff.

3.   What’s in it for me?
People in the training industry know how important it is to continually upgrade skills and expertise, but to those working in the coalface the emphasis is always on getting through the existing workload. Always keep in mind that the material must benefit the group in practical ways that they can implement straight away. Anything less will be seen as a time waster that is preventing them from fulfilling their duties.

Understanding these road blocks is essential to improving the outcomes of your training sessions. But the opposite view must also be taken into consideration. When you can understand the positive mindset of the individual that embraces training you can work on shifting those in the ‘resistance’ category into the ‘engaged’ category.

Why do people want to embrace training?

1.   A desire to be better at their job
Most people define themselves, in part, by the work that they do. Those that see training as a means of improving their workplace performance are often those that embrace training the most. As a trainer it’s important to make the link and to present the value to the individual. 

2.   Wanting to understand themselves
Some go beyond their responsibilities and see training as a way to improve themselves overall. These people love the challenge of building new skill and getting better at something new. This is often seen in broad scope training, such as communication or leadership training.

3.   Compliance to management requests
Another common motivator are those that are following directions of their manager, eg to close performance gaps identified in a review, or after a complaint, or for a new role.

As a trainer you have at least two key clients (and often more stakeholders) – the manager and the employee - and you must ensure the needs of both are met and both are engaged in your training process and delivery.




This blog was written by Eve Ash, Eve is a dynamic speaker and regular keynote presenter on creating a winning mindset. Eve understands the business of communication, relationships and success.
She is a renowned international expert on creating a powerful culture at work where people are switched on and engaged.
View Eve Ash's full range of Training Videos here.